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Managing Cashflow Pocketbook

Managing Cashflow Pocketbook

Cashflow refers to the movement of cash into or out of a business, or marketing project, or sales account; and managers need to be aware that there is a significant difference between CASH and PROFIT. A new sales opportunity or business venture showing a high level of potential profitability can easily falter and fail because of insufficient cash. Author: Anne Hawkins, Clive Turner. Pages 112.

All business decisions affect the movement of cash, one way or another, as The Managing Cashflow Pocketbook clearly demonstrates. It stresses the importance of proper cash management (by all managers!) and how this impacts on the running of a business. Reconciling profit to cash, improving cashflow and managing working capital are central issues in this extensively illustrated book.

Price: £6.08
P&P: £0.00